D" Amer Cook - Review of Convenient Cooking Pan

  • Campaign: Amer Cook – Review of Convenient Cooking Pans
  • Objective: Increase brand awareness and drive sales for a new home appliance brand on TikTok
  • Challenge: The new brand needs to quickly build credibility and create recognition in the Vietnamese market
  • Solution:
    • Deploy KOL/KOC specializing in home cooking and lifestyle
    • Produce realistic, accessible content
    • Emphasize the convenience, durability and outstanding functionality of the product
  • Results:
    • Nearly 1 million views
    • Increase brand awareness
    • Reach the group of housewives and Children love cooking at home

4.5 trên 5k

"Trong marketing làm đẹp, influencer không chỉ là người quảng bá — họ là người kể chuyện, tạo dựng niềm tin và xu hướng. Khi được định hướng đúng, họ chính là cầu nối giúp thương hiệu chạm đến cảm xúc thật của người tiêu dùng."

CEO Jee Agency – Tu Trinh

Overview

The Amer Cook – Review of Convenient Cooking Pans campaign focuses on increasing brand awareness and driving sales for the new home appliance brand on TikTok.

Challenge

Amer Cook – a new home appliance brand entering the Vietnamese market, needs to quickly create brand awareness and boost sales through the TikTok platform.

  • Recruitment and Talent Acquisition
  • Employee Onboarding and Training
  • Performance Management
  • Payroll and Benefits Administration
  • HR Consulting and Outsourcing
  • HR Compliance and Risk Management
  • Employee Engagement and Retention Strategies

Solution

Jee Agency team launched the campaign with a KOL/KOC file specializing in cooking and home lifestyle, focusing on practical, accessible content, demonstrating the product's convenience, durability and outstanding functionality in daily use.

Outstanding results

The campaign reached nearly 1 million views on TikTok, helping Amer Cook quickly expand its recognition among housewives and young people who love cooking at home."

MEDIGO
MOODY
  • Estimated time
    May, 2025
  • Customer
    Amer Cook
  • Category
    • KOL/KOC review
  • Implementation date
    1 month
  • Location
    Ho Chi Minh, Viet Nam